Burberry has unveiled the latest iteration of the Olympia bag, designed by house creative director Riccardo Tisci, in a campaign starring singer FKA Twigs, model Kendall Jenner, and DJ Shygirl. Lensed by creative duo Inez and Vinoodh, the campaign depicts Twigs, Jenner, and Shygirl set against a minimal background of a crisp white backdrop, sitting on classic Burberry beige.
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“When designing the Olympia, I was thinking about creating the perfect form of a handbag, something that could capture the essence of femininity. So, for the campaign, I wanted to celebrate three incredible women in my life who embody the power and beauty of feminine energy: FKA twigs, Kendall, and Shygirl,” said Tisci in a press release. “These women are amazingly talented and confident and have a natural fierceness and determination to carve their own paths, each freely expressing their originality through their creativity.”
Crafted in Italy, the Burberry Olympia bag draws inspiration from classic architecture, with its curved silhouette and sculptural form accentuated by minimal gold or palladium-plated hardware and finished off with the Burberry logo embossed in gold on the front. Catering to the resurgence of the small shoulder bag trend that doesn’t seem to be going anyway for a while, the Olympia bag shows restraint in design, giving off an athletic vibe.
Words by AR Staff