An architectural inducement towards hedonism, The Goodtime Hotel in Miami takes form in a pastel, highly symmetrical art deco style which evokes major Wes Anderson vibes. The result of a collaboration between musician and multi-hyphenate Pharrell Williams and hospitality entrepreneur David Grutman, The Goodtime Hotel was brought to life by American interior designer Ken Fulk, architecture firm Morris Adjmi, and landscape architect Raymond Jungles.
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“We want the goodtime hotel to impart a feeling of both revitalization and that rare, exciting thrill that takes over when you discover something special,” said Pharrell Williams. “It’s that adrenaline-fueled sensation of entering a whole new setting and a whole new mindset. This place will provide a natural good time, for all who come through.”
Indeed, The Goodtime Hotel harks back to the debauchery of the 1920s, with art deco elements and hand painted murals reminiscent of the splendour of a bygone era. While shared spaces recall time past, guest bedrooms take on a more modern tone, catering to the travellers of today. With many rooms looking out to the Biscayne Bay or Atlantic Ocean, beds are encased in striped sheets, bathrooms carry Ortigia soaps and bath products, and benches take on a colourful leopard-print appearance.
In terms of interiors, each The Goodtime Hotel is an escapist fantasy, with each shared space eliciting a different vibe. A peach-hued bar called The Library serves as an intimate sanctuary to imbibe, while the pool area is a display of vintage Miami art deco. Strawberry Moon, the hotel’s restaurant and pool club, channels a Caribbean and Central American aesthetic, referencing resort towns like Havana and Acapulco. The relaxed, alfresco dining area features vintage scalloped bar seating, pastel tiling, and pinstriped awnings.
Words by Theo Rosen
