For every guy who starts the day — or night, as the case may be — with a spritz of Amouage Interlude Man or Tom Ford Noir, there’s one who requires something a touch more…accessible. After all, there’s a time and a place for seduction and the office or gym isn’t it.
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The Dior Homme line effortlessly caters to those looking for accessible, but not basic, daily drivers. The standard Dior Homme and Dior Homme Intense fragrances take a thoughtful approach to masculinity with notes of cedar, patchouli, and vetiver; and iris, amber, and cedar, respectively. Meanwhile, the Cologne iteration works for summer, teaming fresh citrus with musk.
‘Sport’ in the perfume world typically refers to a lighter, fresher take on an original scent, with popular signature fragrances often spawning sporty flankers with citrus and aquatic notes. Created by perfumer Francois Demachy and initially released in 2008, Dior Homme Sport follows this principle, with the original woody aromatic fragrance combining citrus classics of lemon, grapefruit, and bergamot with woods and vetiver, with a singer accord thrown in for a kick. Reformulated in 2012 and 2017, Dior Homme Sport underwent a few changes, with the latter taking on a more dynamic approach to the opening, throwing blood orange and pear into the mix.
Now, the fragrance has undergone another reformulation, with the latest version of Dior Homme Sport taking on a punchier scent profile. According to the press release, “Francois Demachy redesigned the signature freshness of Dior Homme Sport so that it strikes like a boxer’s uppercut.” The boxing metaphor carries through to the marketing for Dior Homme Sport, with accompanying campaign videos featuring the next generation of boxers including Younes Bendjima, Ryan Garcia, and Daniele Scardina.
The punchiness is delivered by way of bright citruses and for the first time, aldehydes. The sweeter fruity notes of blood orange and fear and foregone in favour of sharp lemon, bergamot, and aldehydes, with the latter ramping up the fresh zestiness of the citrus notes. A heart of elemi and pink pepper adds warmth, spice, and nuance to the punchy opening, while a base of frankincense, woods, and amber provides a creamy richness that lingers on the skin.
Simultaneously bright and grounded, the new Dior Homme Sport epitomises the innocuous daily scent that the ‘sport’ category champions. Likely to prove as popular with office goers as with athletes, it’s an easy-to-wear crowd pleaser.
Words by Theo Rosen
