Elevated Dental Care Is The New Microluxury Trend You Need To Know About

Make oral great again.

We’ve talked about the beauty of microluxuries before; those quotidian items crafted with luxury in mind. While taking care of your teeth is a necessary matter, there’s a way to turn routine into ritual, by swapping out your run-of-the-mill oral care products with elevated iterations. We’ve previously delved into the best luxury toothpastes and mouthwashes, with heritage brands like Marvis, Buly 1803, Floris, and Botot among our favourite contenders. But, there’s a new wave of elevated dental brands shaking up the game. 

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Without further ado, these are the stylish dental care products that will inject excitement into your oral care ritual (and take centre stage on your bathroom shelf).

1. Wildist Dreamomile Toothpaste

What better way to imbue your day with a subtle sense of decadence than a separate toothpaste for day and night. The Dreamomile toothpaste from sustainable and natural personal care company Wildist features a soothing blend of spearmint and chamomile, making for a relaxing nighttime oral care ritual.

2. Lovebyt Peppermint Mouthwash

Ditch any preconceived notions you may have of natural dental care products not being as effective as their conventional counterparts; this natural mouthwash packs a punch. A combination of peppermint oil, xylitol, and fresh mint work to eliminate bacteria and fight plaque, cavities, and gingivitis, leaving nothing but a refreshing tingling sensation behind. 

3. Archie Shocking Rose Toothpaste

While rose may not be a typical toothpaste flavour, it definitely should be. Purveyors of interesting toothpaste blends (think cinnamon, orange, liquorice, aloe vera, and lemonade), Archie Shocking Rose combines the afternoon tea-style flavours of soft vanilla and creamy rose with clean, teeth-whitening ingredients, making for a thorough clean. Plus, they’ve done away with the traditional tube, opting for a chic refillable glass bottle.

4. Black Chicken Remedies Copper Tongue Scraper

luxury dental care brands

If you don’t already tongue scrape, now is the time to start. An integral part of oral hygiene, tongue scraping is an ancient Ayurvedic practice that works to remove the buildup of toxins and bacteria that accumulates on your tongue during the night, preventing this from reentering the body and freshening the breath.

5. vVardis Edelweiss Strong Mint Toothpaste

luxury dental care brands

Marrying science with style, dentist-created brand vVardis creates chic, effective formulas. Designed to whiten teeth without sensitising them, vVardis Edelweiss Strong Mint Toothpaste uses a patented WX Formula combined with alpine botanicals to protect and strengthen the tooth enamel and prevent stains. 


Words by John Deckard
Feature image courtesy of Mario Sorrenti for Vogue Paris