Jacquemus is no stranger to championing the beauty of nature, holding fashion shows in lavender and wheat fields. Now, the French fashion label has partnered with Les Fleurs de Paul to open up a floral pop-up shop.
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Aptly titled Les Fleurs, the pop-up shop is nestled in the heart of Paris’s 18th arrondissement, the artistic area that Pablo Picasso and Salvador Dali once called home. Les Fleurs will feature bouquets wrapped in Jacquemus fabrics from previous seasons; taking a mindful approach to consumption which is aligned with Les Fleurs du Paul, who sustainably cultivate seasonal flowers.
Aptly titled Les Fleurs, the pop-up shop is nestled in the heart of Paris’s 18th arrondissement, the artistic area that Pablo Picasso and Salvador Dali once called home. Les Fleurs will feature bouquets wrapped in Jacquemus fabrics from previous seasons; taking a mindful approach to consumption which is aligned with Les Fleurs du Paul, who sustainably cultivate seasonal flowers.
“I’ve always been passionate about flowers, and they are a continual source of inspiration for me whilst I am designing my collections,” Simon Porte Jacquemus told Vogue Paris about his newest venture. “I also wanted to share something other than clothes during this particular period.”
The Jacquemus flower shop is open for click-and-collect orders and home delivery in Paris, with pre-orders available from the 26th of March to the 3rd of April from the Jacquemus website.
Words by AR Staff
Images courtesy of Jacquemus, Sarah van Rij, and David Van Der Leeuw