Kate Moss Is The New Face Of Kim Kardashian’s SKIMS

Kate Moss has been unveiled as the new face of SKIMS, the shapewear giant and official Team USA underwear label for the Olympics, founded and run by Kim Kardashian. 

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Shot by Kardashian’s longtime collaborator, photographer Donna Trope, Moss appears in a series of pared-back images that highlight the minimalistic nature of the SKIMS Cotton and Fits Everybody collections. 

“I first met Kate in 2014 through Riccardo Tisci, and was instantly struck by her cheeky humour, authentic and classic beauty – we’ve been friends ever since!,” Kardashian commented. “She is THE fashion icon, defining a whole generation of style and I am honoured to feature her as the new face of SKIMS this summer!”

According to Moss, the collaboration was a natural one fit. “I’ve been a fan of SKIMS since day one,” said Moss. “What Kim is doing with the brand is so fresh and modern, making underwear women actually want and that fits perfectly: I wear it, my daughter wears it – even my mum wears it!”


Words by AR Staff